THE INTERACTIVE BLOG

The power of social media is growing, can Italian restaurants take advantage?

cc licensed ( BY NC SA ) flickr photo shared by tray
Spreading The Word
The single biggest advantage of social media is that it allows free viral marketing, whether a restaurateur be promoting Italian recipes themselves or satisfied customers are giving widely seen recommendations of your excellent food offering. In order to be more interactive and build relationships with customers, a number of restaurants offer their Italian recipes, or at least variations of them, through various social media sites in order to raise awareness of their brand.
Promoting themselves through social media can lead to hugely increased levels of trade coming through your doors and eating your Italian recipes in your restaurant. Whether it is a new business looking to build a repeat customer base, or an established business pushing promotions based around Christmas or other events, social media can help you to quickly get the word out that your Italian recipes must be tried as soon as possible!
The Rough With The Smooth
Many businesses, whether they are restaurants or in another industry, look to social media and understand the power of such a medium. There is a danger though that the obsession with social media goes too far, and that without understanding the potential negative consequences it is crucial to realise that trouble could be around the corner.
If you are using social media to promote how good your restaurant and Italian recipes are, then if you on occasion fail to get it exactly right then you need to accept you may well be in for some flak, too. At this stage it is important that your PR machine, which is probably yourself, contacts the customer and does everything you can to bring them back to your restaurant to experience a tasty Italian recipe and see the “real” you.
Social Media Strategies
Probably the best way to approach social media is with caution. If you allow your followings to grow naturally and encourage those who come to your restaurant to join in first, you will be onto a path with a decent chance of success. Going after potential customers here there and everywhere may not do your business any favours, and in the worst case could make you even seem desperate. Approach your social media activity with care, and ultimately it will become a successful part of your restaurant’s growth. Your Italian recipes will soon be the talk of the town, and there won’t be a table left empty on any night of the week.
Videojug provide thousands of online video turorials on just about any topic you can think of, from how to succeed in business to how to find tasty italian recipes.
 

Post written by guest blogger Mary. The Internet can be a pretty wild and distasteful place, but it contains unprecedented opportunities for Christians to meet, study, and worship. Looking for a church in Los Gatos? A quick search will generate dozens of relevant results. You can narrow your search by denomination with church-finding websites that provide both national and international church locations.
Bible Study Tools
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Thoughts on what makes a good parent can vary widely and even Christians can have very different views on parenting issues. Bear this in mind as you read through any parenting site. You might want to discuss any parenting suggestions you find online with members of your congregation.
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Christian-based forums offer people opportunity to reach out to other Christians online, discuss issues, organize missionary work, and coordinate charitable projects. Choose a forum with an active community and conscientious moderators. Religious-based forums of any kind may be targeted by online bullies looking to upset people and start arguments. Good moderators keep forum trolling to a minimum.
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Christian Dating Sites
Finding that special someone who shares your beliefs and values is important. To do so, many Christians turn to faith-based dating sites. Many of these sites are both reputable and well-controlled, but be sure to do your research carefully when choosing a site. Some dating sites simply slap "Christian" in their name to attract people, but don't really care if site users are Christian or not.
If you do use a Christian dating site and decide to meet someone, make sure you do so in a public place with friends or family present. One option is to invite the person to a church service, where you'll be surrounded by people you trust.
Now that you know more about online Christian resources, expand your horizons and consider learning more about a church in Los Gatos.